We’re excited to announce that as of June 2021, we are rebranding with a new logo, color scheme, in order to further enhance the identifiability and dissemination effect of the NFTMart. We want to share with you our rationale behind the updates, and what they represent for the NFTMart brand and our community.
From now on, we will fully launch the new logo and visual identity on our official Twitter, WeChat, Telegram and other channels. The official website will also be updated and the launch date of the brand new website will be announced in a separate announcement.
Brand Principle
uniqueness
Uniqueness represents the NFT from technical aspect as well as representing the creativity of artworks and the ownership of collectors.
Imaginative
The movement of NFT is imaginative. Everything can be reimagined with NFT. We empower creation, trading and collection of assets with every possibility.
Democratic
NFTMart is a decentralized platform that we believe democracy as a philosophy means NFT service is accessible, transparent and co-operative.
Logo
The design of our logo represents our core value and principle as well as capturing the accent of tech and art. It’s comprised of symbol and logotype.
The new logo lock-up has two forms.
(1)
(2)
Symbol Interpretation
The symbol echoes the letter -“N” which represents the name of our brand — NFTMart. We use geometric shape to capture the logical, rational aspect of tech, as well as being crafted in an elegant, artistic way which is inpired by the style of the Serif font
The composition of our symbol represents the frame that we believe everything can be reimagined with NFT.